The future of retail
Sustainability and transformation in food retail
What is important to today's increasingly well-informed and digitally savvy customers when shopping for food: Sustainability, taste and health, as much as price, this poses challenges for retailers. How are food retailers and independent retailers dealing with change and transformation? Why does organic offer great potential for differentiation? And how is the organic specialist trade making its mark?
Sustainability and informed customers in the food retail sector
When shopping for food, sustainability, taste and health are playing an increasingly important role alongside price. Today's customers are better informed than ever before and value transparency and competent advice. The food retail sector is undergoing a major process of transformation and concentration, with grocers, independent retailers and specialist organic retailers operating in a field of tension. Discounters in particular are becoming increasingly important as strong competitors for customers.
Digital offers and differentiation in food retailing
In order to stand out and differentiate themselves in this dynamic environment, food retailers are relying on increasingly specific and complementary digital offerings. The organic range and the associated expertise offer considerable potential for differentiation. At the same time, the importance of online business and delivery services is growing, which further increases the demand for advisory expertise and transparency.
Across all sales channels, players in the food retail sector are addressing the sustainable transformation and developing concepts for the future. This can also be seen at BIOFACH, where sustainable solutions are being discussed intensively in the exhibition halls, interactive formats, on stages, at the congress and in the SustainableFutureLab.